The hashtag and tone of the summit are a nod to the 17 Sustainable Development Goals set by the UN.
Here’s how Mashable treated the opening ceremonies last Sunday:
The day began with a star-studded Opening Ceremony that featured CEOs, activists and celebrities including Victoria Beckham, Jordan’s Queen Rania and Adrian Grenier taking the stage to promote each of the Goals and implore audiences members to “tell everyone.”
The Summit also unfolded live on social media through Facebook posts, tweets and Vine videos. The hashtag #2030NOW saw 700 million impressions across Twitter and Instagram, and was at one point the top trending topic in the U.S. You can check out our Storifycoverage below or on the Storify website, and find even more coverage of the event here.
Facebook looks to assert itself as a force for social good
Facebook, long a proponent of shining the light on and raising funds for tragedies around the globe, wants to play be bigger role in providing for the social good. Figuring prominently in the Social Good Summit, Facebook showed off results from their social good team numbering in the dozens. Rather than focusing on Social Good, the team is dedicated to creating products that others use to promote good.
Facebook’s social good team, which numbers in the dozens, is less focused on activism and on-the-ground work than building a new suite of products that tap into the social causes and personal needs of its community. Even those efforts can have a tremendous impact when you consider every feature has the potential to tap into a community of nearly 1.5 billion people.
The group has so far worked to push out Amber Alerts to help find missing children, a feature called Safety Check to quickly notify friends and family that you’re safe after a disaster and a simplified Donate Now button used to raise money for ALS during the viral Ice Bucket Challenge and after the devastating Nepal earthquake. The last of those raised $10 million from some 700,000 users for Nepal relief.
Facebook’s Social Good team is now focusing on developing products to help the migrant crisis brewing in Europe and the Middle East.
Facebook’s social good initiative began, according to the narrative, with Mark Zuckerberg, who has contributed a significant amount of the massive wealth accumulated as founder of Facebook and making him the most philanthropic individual in the US. While Zuckerberg’s focus on education, diseases like Ebola and ubiquitous internet access continues, Facebook’s social good team has a broader mandate.
A long-time Facebook employee who manages Facebook’s social good effort said, “to understand how people are already using Facebook for good, identify ways we can amplify that and make it easier, and then execute by building products.”
Social Good Summit addresses United Nations’ goals
The Non-Profit Times covered the alignment of the Social Good Summit with UN goals saying this:
Two days after the United Nations set its 17 sustainable development goals to be achieved within the next 15 years, leaders in media, science and policy gathered at the 92nd Street Y in New York City on Sept. 27 and 28 to discuss how to leverage burgeoning technologies and public awareness toward success.
The article emphasizes using storytelling through traditional film making and data to bring attention, build empathy, and, ultimately, reduce suffering and improve the world.
This raises the question about what the 17 sustainable development goals are. So, here you go:
- No Poverty
- Affordable and clean energy
- Climate Action
- Zero Hunger
- Decent work and economic growth
- Life below water
- Good Health and Well-Being
- Industry, innovation and infrastructure
- Life on land
- Quality education
- Reduced inequalities
- Peace, justice and strong institutions
- Gender Equality
- Sustainable cities and communities
- Partnerships for the goals
- Clean water and sanitation
- Responsible consumption and production
MORE & BETTER DATA FOR SOCIAL GOOD
Meanwhile, the UN Dispatch emphasizes the role of data in supporting social good.
One of the central themes at this year’s Social Good Summit is data. As “big data” emerges as one of the most powerful trends in the field of social science, leveraging data for better policy-making is quickly becoming a key priority to improve social interventions. In the context of a renewed global commitment to the Sustainable Development agenda for the next 15 years, here are some of the interesting themes discussed at the Social Good Summit around improving our ability to use data for policy making.
One big problem with big data is the relative lack of data except from developed countries like those in the US and Western Europe.v But, the bigger problem is using data and translating data into actions for the social good.
While the article makes a good argument, it stops short of offering concrete tools or insights possible from the data.
DAY TWO SOCIAL GOOD SUMMIT RECAP: PICK YOUR SDG AND GO DEEP
Enactus focused on which of the 17 sustainable development goals spoke to individual celebrities. Here’s their recap:
- For Laverne Cox, she’s passionate about ensuring that there’s accurate representation for transgender people in worldwide data collection. That’s SDG #10: reduce inequality within and among all countries.
- For Sienna Miller, she’s passionate about bolstering women in crisis situations. That’s SDG #5: achieve gender equality and empower all women and girls.
- For Charlize Theron, she’s passionate about seeing an end to AIDS in this generation. That’s SDG #3: ensure healthy lives and promote well-being for all at all ages.
- For Madeleine Albright, she’s passionate about welcoming immigrants with dignity and grace. That’s also SDG #10.
Which of the development goals top your plans for supporting social good?
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