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10 Digital Trends of 2013: Are You Ready?

June 6, 2013 by Angela Hausman

marketing information system graphics

Digital trends demonstrate both the new ways consumers engage online and the new ways businesses are … [Read more...]

Filed Under: Customer Relationship Management, Facebook Business Marketing, Marketing Analytics, Marketing Strategy, Social Media Marketing Tagged With: analytics, digital trends, facebook, google plus, Instagram, Pinterest, shopping apps, smarphones, tablets, tweets, YouTube

Marketing, Influence, and Sustainability

August 19, 2011 by Angela Hausman

substainability

Sustainability is one of the hottest terms in business today.  According to Wikipedia, … [Read more...]

Filed Under: Marketing Strategy Tagged With: American Marketing Association, facebook, influence, marketing, Michael Stelzner, persuasion, Robert Cialdini, Social Media Examiner, sustainability, tweets

Building Social Capital To Convert Your Social Media Connections

March 10, 2011 by Angela Hausman

Motivating Consumers to Spread Your Message In traditional media, TV and radio stations, … [Read more...]

Filed Under: Facebook Business Marketing, Social Media Marketing Tagged With: blogs, facebook, influence, marketing, marketing message, new media, product conversion, product evangelists, social media, social networks, traditional media, tweets

5 Reasons You Shouldn’t Use Social Network Marketing

August 5, 2010 by Angela Hausman

social media support your local business

Everyone seems to be doing social network marketing.  Everyone tells you you should be doing social … [Read more...]

Filed Under: Marketing Analytics, Marketing Strategy, Social Media Marketing Tagged With: internet, marketing, Marketing Strategy, organizational conflict, social media, social media marketing, social media marketing strategy, Social network, social network marketing, social space, strategic, success, traditional media, tweets

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Data-Driven Digital Marketing

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I manage Hausman and Associates, a full-service marketing firm operating at the intersection of marketing and digital media. We provide a host of digital marketing solutions including content marketing, email marketing, SEO/ SEM, social media marketing, lead generation as well as marketing strategy, branding,, market research, and a variety of other marketing programs to mid-sized businesses and nonprofits.

I hold a PhD in Marketing from USF. I live in Alexandria with my 3 kids, 2 dogs, and 3 cats.

I'm a featured contributor to Business2Community and was named to Content Marketing Institutes 40 digital luminaries for 2014. Get in touch

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Hausman and Associates, the publisher of Hausman Marketing Letter, occasionally includes paid and unpaid links in the posts published. Rest assured, we only recommend products we've used and feel represent the best products on the market. Guest contributors may include links in their content and we make NO representation regarding the suitability of these products.

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