trust Archives

Building Satisfying Relationships in the Digital Age

January 21, 2014 by Angela Hausman

Last week I introduced a batch of new students to marketing and we discussed the notion that … [Read more...]

Online Branding: Authenticity

July 15, 2013 by Angela Hausman

As more businesses go online and the number of pure play stores (one with only an online presence) … [Read more...]

Why its Stupid to Measure ROI

April 14, 2011 by Angela Hausman

Ok, its not ALWAYS stupid -- but more often than not its stupid to measure ROI in marketing and … [Read more...]

Marketing Strategy: Using Social Media to Create Customer Value

October 25, 2010 by Angela Hausman

Marketing strategy is: is a process that can allow an organization to concentrate its limited … [Read more...]

Marketing Strategy: Customer Relationship Management

August 11, 2010 by Angela Hausman

Customer relationship management (CRM for short) is a marketing strategy whereby firms concentrate … [Read more...]

I manage Hausman and Associates, a full-service marketing firm operating at the intersection of marketing and digital media. We provide a host of digital marketing solutions including content marketing, email marketing, SEO/ SEM, social media marketing, lead generation as well as marketing strategy, branding,, market research, and a variety of other marketing programs to mid-sized businesses and nonprofits.

I hold a PhD in Marketing from USF. I live in Alexandria with my 3 kids, 2 dogs, and 3 cats.

I'm a featured contributor to Business2Community and was named to Content Marketing Institutes 40 digital luminaries for 2014. Get in touch

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