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You're here: Home » traditional marketing

3 Ways to Advertising Your Business for Success

July 4, 2020 by Angela Hausman

get your business noticed

Advertising your business involves any number of tactics designed to increase awareness of your … [Read more...]

Filed Under: Social Media Marketing Tagged With: 3D animation, advertising your business, social media marketing, traditional marketing

How To Create An Adaptive Marketing Campaign Using Office 365

December 27, 2016 by Angela Hausman

adaptive marketing

We're all familiar with traditional marketing -- the kind of one-size fits all marketing approach … [Read more...]

Filed Under: Customer Relationship Management, Marketing Strategy Tagged With: adaptive marketing, Microsoft, office 365, segmentation, traditional marketing

Integrated Digital Marketing Channels: Digital Marketing Strategy

October 26, 2016 by Angela Hausman

integrating across digital marketing channels

Digital marketing strategy is challenging even for large enterprise organizations because what works … [Read more...]

Filed Under: Marketing Strategy, What's working Tagged With: B2B marketing, B2C marketing, digital marketing, digital marketing strategy, integrated digital marketing channels, traditional marketing

Avoiding the Digital Marketing Dinosaur by Preparing for the Future

December 28, 2015 by Angela Hausman

digital-marketing failure

Thanks to the folks at The Ladders (a job matchmaker) for creating the cool infographic on how to … [Read more...]

Filed Under: Marketing Analytics, Marketing Strategy Tagged With: digital marketing analytics, digital marketing strategy, traditional marketing

Traditional Marketing Hacks for Social Marketing

August 25, 2014 by Angela Hausman

content marketing dillemma

You know, in lots of ways traditional marketing is dead (businesses don't always seem to accept that … [Read more...]

Filed Under: Back to Marketing Basics, Marketing Strategy, Social Media Marketing Tagged With: just noticeable difference, selective attention, Social Marketing, traditional marketing

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I manage Hausman and Associates, a full-service marketing firm operating at the intersection of marketing and digital media. We provide a host of digital marketing solutions including content marketing, email marketing, SEO/ SEM, social media marketing, lead generation as well as marketing strategy, branding,, market research, and a variety of other marketing programs to mid-sized businesses and nonprofits.

I hold a PhD in Marketing from USF. I live in Alexandria with my 3 kids, 2 dogs, and 3 cats.

I'm a featured contributor to Business2Community and was named to Content Marketing Institutes 40 digital luminaries for 2014. Get in touch

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Hausman and Associates, the publisher of Hausman Marketing Letter, occasionally includes paid and unpaid links in the posts published. Rest assured, we only recommend products we've used and feel represent the best products on the market. Guest contributors may include links in their content and we make NO representation regarding the suitability of these products.

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