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You're here: Home » super bowl

5 Tips for Creating a Super Super Bowl Ad or Did I Just Waste $5 Million?

March 8, 2017 by Angela Hausman

super bowl ad

As you can see from the chart above, the average cost for a 30-second Super Bowl Ad grows … [Read more...]

Filed Under: Marketing Strategy, What's working Tagged With: Brandwatch, customer value, Gary Vaynerchuk, goals, monitor, super bowl

Race to the Super Bowl Ads

February 2, 2016 by Angela Hausman

roi of a super bowl ad

With the Super Bowl coming up on Friday, fans and athletes are gearing up for the game. Just as the … [Read more...]

Filed Under: Marketing Strategy Tagged With: analytics, Brandwatch, ROI, super bowl, Super Bowl ads, traditional and social media

How Do You Know You Just Wasted $4.5 Million on a Super Bowl Ad

February 2, 2015 by Angela Hausman

is super bowl advertising worth it

While most of you watched the Super Bowl last night, I was tracking the game of Facebook (my Twitter … [Read more...]

Filed Under: Marketing Strategy Tagged With: advertising success, Apple, Coke, facebook, George Orwell, GoDaddy, John Scully, Mark Zuckerberg, Nationwide, Pepsi, social good, social media, super bowl, Super Bowl Advertising

It’s All About the Click: Traditional media versus digital media versus social media

November 20, 2014 by Angela Hausman

crafting great brands

Conversion is the end zone in marketing. Not just getting folks to buy your product, but speeding … [Read more...]

Filed Under: Marketing Strategy Tagged With: advertising, conversion, digital media, SERPs, social media, super bowl, traditional media

Super Bowl Commercials: Did They Get Ya?

February 9, 2012 by Angela Hausman

is super bowl advertising worth it

Some of you sick puppies out there watched the Super Bowl mainly for the commercials, like me.  … [Read more...]

Filed Under: Marketing Strategy Tagged With: 1984, Apple, doritos, etrade, macintosh, Pepsi, super bowl


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