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13 Keys to Success in Digital Marketing in a Single Map

November 24, 2020 by Angela Hausman 5 Comments

key to success in digital marketing

Humans are visual animals and we learn better from visual information than in writing. So, when I … [Read more...]

Filed Under: Marketing Strategy, social media tools, What's working Tagged With: digital advertising, Marketing Analytics, SEO, social media

Discover the Top 5 Inbound Marketing Tactics That Guarantee Growth

November 2, 2020 by Angela Hausman Leave a Comment

inbound marketing tactics

Thanks to digital transformation, consumers have opportunities to search for solutions online to … [Read more...]

Filed Under: Marketing Strategy Tagged With: content marketing, email marketing, generate leads, inbound marketing, inbound marketing strategy, social media

Earning Social Capital to Fuel Your Digital Strategy

October 20, 2020 by Angela Hausman Leave a Comment

social capital

Never heard the term "social capital"? That's not surprising unless you studied sociology, but we … [Read more...]

Filed Under: Back to Marketing Basics, Marketing Strategy, Social Media Marketing Tagged With: digital media, digital strategy, earning social capital, social capital, social media, spending social capital

Cultural Gatekeepers are Disappearing: What That Means for Marketers

October 17, 2020 by Angela Hausman Leave a Comment

cultural gatekeepers shut down protest

You may have never heard the term "cultural gatekeepers", but you've experienced the forces they … [Read more...]

Filed Under: Back to Marketing Basics Tagged With: cultural gatekeepers, marketers, marketing, social communities, social media, traditional media

10 Tips For Making Money with Social Media

October 8, 2020 by Angela Hausman

measuring ROI

Turning a profit using social media, for some, is as elusive and rare as a white rhino. But, it … [Read more...]

Filed Under: Marketing Strategy, Social Media Marketing Tagged With: analytics, community, engagement, metrics, social media, social media marketing

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Data-Driven Digital Marketing

High-Growth Businesses NEED a customized digital marketing solution! And we’ve got you covered We specialize in data-driven, results-oriented digital marketing strategy, content marketing, market research, brand and reputation management, public relations, and new product development for … Learn more

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I manage Hausman and Associates, a full-service marketing firm operating at the intersection of marketing and digital media. We provide a host of digital marketing solutions including content marketing, email marketing, SEO/ SEM, social media marketing, lead generation as well as marketing strategy, branding,, market research, and a variety of other marketing programs to mid-sized businesses and nonprofits.

I hold a PhD in Marketing from USF. I live in Alexandria with my 3 kids, 2 dogs, and 3 cats.

I'm a featured contributor to Business2Community and was named to Content Marketing Institutes 40 digital luminaries for 2014. Get in touch

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Hausman and Associates, the publisher of Hausman Marketing Letter, occasionally includes paid and unpaid links in the posts published. Rest assured, we only recommend products we've used and feel represent the best products on the market. Guest contributors may include links in their content and we make NO representation regarding the suitability of these products.

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