social influence Archives

Social Media Strategy: What Makes an Influencer?

March 18, 2020 by Angela Hausman

In social media, finding influencers, getting them talking about your brand, and mobilizing their … [Read more...]

7 Tips for Event Planning to Capitalize on Social Influence

August 26, 2013 by Angela Hausman

Event planning is different with social media In the past, influencers were local celebrities and … [Read more...]

Customer Insights Create Competitive Advantage

May 30, 2013 by Angela Hausman

Online commerce is changing -- FAST! A strategy where tech weenies used to dominate is quickly … [Read more...]

Marketing Strategy: Is Impersonal Influence Ethical

August 2, 2010 by Angela Hausman

Last week, we discussed personal or social influence as a tool of marketing strategy. Today, we are … [Read more...]

I manage Hausman and Associates, a full-service marketing firm operating at the intersection of marketing and digital media. We provide a host of digital marketing solutions including content marketing, email marketing, SEO/ SEM, social media marketing, lead generation as well as marketing strategy, branding,, market research, and a variety of other marketing programs to mid-sized businesses and nonprofits.

I hold a PhD in Marketing from USF. I live in Alexandria with my 3 kids, 2 dogs, and 3 cats.

I'm a featured contributor to Business2Community and was named to Content Marketing Institutes 40 digital luminaries for 2014. Get in touch

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