Robert Cialdini Archives

Innovation: Adoption and Diffusion in the Age of Social Media

December 22, 2014 by Angela Hausman

In today's edition of Back to Marketing Basics I'd like to talk about innovation, more specifically … [Read more...]

Marketing, Influence, and Sustainability

August 19, 2011 by Angela Hausman

Sustainability is one of the hottest terms in business today. According to Wikipedia, … [Read more...]

Influence Makes Your Social Media Marketing Strategy Work

July 21, 2011 by Angela Hausman

Face it - influence makes your social media marketing strategy work. Influence gives your content … [Read more...]

Marketing Strategy: Is Impersonal Influence Ethical

August 2, 2010 by Angela Hausman

Last week, we discussed personal or social influence as a tool of marketing strategy. Today, we are … [Read more...]

I manage Hausman and Associates, a full-service marketing firm operating at the intersection of marketing and digital media. We provide a host of digital marketing solutions including content marketing, email marketing, SEO/ SEM, social media marketing, lead generation as well as marketing strategy, branding,, market research, and a variety of other marketing programs to mid-sized businesses and nonprofits.

I hold a PhD in Marketing from USF. I live in Alexandria with my 3 kids, 2 dogs, and 3 cats.

I'm a featured contributor to Business2Community and was named to Content Marketing Institutes 40 digital luminaries for 2014. Get in touch

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