MKT Maven

the intersection of marketing and digital media

  • Services
    • Data-Driven Digital Marketing
    • Content Marketing
    • Speaking
  • Free Website
  • Insights Blog
  • About
    • Contact Us
    • Privacy, Cookies, and Terms of Use
    • Guest Posts – Submission to Hausman Marketing Letter
    • Our Clients
    • Resume – Angela Hausman, PhD
You're here: Home » relationships

Social Media Marketing Success: Building a Sound Strategy

February 11, 2021 by Angela Hausman

build customer delight

To achieve social media marketing success, you must build a sound marketing strategy, which is a … [Read more...]

Filed Under: Marketing Strategy Tagged With: brand obsessives, marketing, profitability, relationships, social media

Social Media Marketing is About Relationships: 3 Lessons

August 12, 2011 by Angela Hausman

relationship marketing isn't for everyone

Sometimes we forget that social media marketing is ALL about relationships -- that social networks … [Read more...]

Filed Under: Marketing Strategy, Social Media Marketing Tagged With: long term, profitability, relationships, social media marketing

Why its Stupid to Measure ROI

April 14, 2011 by Angela Hausman

relationship marketing isn't for everyone

Ok, its not ALWAYS stupid -- but more often than not its stupid to measure ROI in marketing and … [Read more...]

Filed Under: Marketing Strategy Tagged With: Branding, cause-effect, direct marketing, hierarchy of effects, marketing, relationships, ROI, social media, trust

Happy New Year: Social Media Style

December 31, 2010 by Angela Hausman

How has social media affected the holidays? This time of year is packed with activities -- between … [Read more...]

Filed Under: Facebook Business Marketing, Marketing Strategy, Social Media Marketing Tagged With: brand, charity, conversation, ecards, engagement, facebook, Fan Page, fans, followers, friends, linkedin, market, marketers, marketing, relationships, social media, social networks, strategically, target market, traditional media, twitter, users


Join our Community

* indicates required

Notice to readers

Hausman and Associates, the publisher of Hausman Marketing Letter, occasionally includes paid and unpaid links or affiliate links in the posts published. Rest assured, we only recommend products we’ve used and feel represent the best products on the market. Guest contributors may include links in their content and we make NO representation regarding the suitability of these products.