To achieve social media marketing success, you must build a sound marketing strategy, which is a … [Read more...]
Relationships Trump Content as King
If you've been doing social media marketing or even thinking about doing social media marketing for … [Read more...]
Social Media Marketing is About Relationships: 3 Lessons
Sometimes we forget that social media marketing is ALL about relationships -- that social networks … [Read more...]
Why its Stupid to Measure ROI
Ok, its not ALWAYS stupid -- but more often than not its stupid to measure ROI in marketing and … [Read more...]
Happy New Year: Social Media Style
How has social media affected the holidays? This time of year is packed with activities -- between … [Read more...]