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8 Top Tips For Creating Promotional Items For Your Business

July 4, 2019 by Angela Hausman

promotional items

If you’re looking for a way to market your business that doesn’t involve using social media, writing … [Read more...]

Filed Under: Marketing Strategy Tagged With: IMC, promotion, promotional campaigns, promotional items, promotional products, promotional strategy

3 Tips for Surviving in the Attention Economy

December 14, 2016 by Angela Hausman

the attention economy

What's the attention economy, you ask? Well, everything is in short supply, which gives it value … [Read more...]

Filed Under: Marketing Strategy, Social Media Marketing Tagged With: advertising, attention economy, content marketing, noise, promotion, SEO, supply

Business Success Starts with Great Customer Service

July 26, 2012 by Angela Hausman

Business success has always been elusive, but, as the economy tightened, businesses stepped up their … [Read more...]

Filed Under: Marketing Strategy Tagged With: advertising, brand, busienss success, customer service, Deming, marketing, promises, promotion, satisfaction, service audit, social media, twitter, Westin

Integrating Social Media into Your Marketing Strategy

October 28, 2010 by Angela Hausman

digital marketing campaigns fail

Social media marketing strategy builds on marketing concepts critical for the success of your … [Read more...]

Filed Under: Marketing Strategy, Social Media Marketing Tagged With: advertising, communication strategies, contests, Dunkin Donuts, IMC, marketing, Marketing Strategy, promotion, sales, social media, social media marketing strategy, Social network

Marketing Strategy: Customer Satisfaction and Delight (Part 3)

July 19, 2010 by Angela Hausman

social media marketing strategy

This series provides marketing strategies for creating customer satisfaction. Because evaluative … [Read more...]

Filed Under: Customer Relationship Management, Marketing Strategy, Social Media Marketing Tagged With: advertising, customer satisfaction, Disney, marketing, Marketing Strategy, Norwegian Epic, pricing strategy, promotion, promotional strategy, Prudential Insurance, public relations

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Data-Driven Digital Marketing

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I manage Hausman and Associates, a full-service marketing firm operating at the intersection of marketing and digital media. We provide a host of digital marketing solutions including content marketing, email marketing, SEO/ SEM, social media marketing, lead generation as well as marketing strategy, branding,, market research, and a variety of other marketing programs to mid-sized businesses and nonprofits.

I hold a PhD in Marketing from USF. I live in Alexandria with my 3 kids, 2 dogs, and 3 cats.

I'm a featured contributor to Business2Community and was named to Content Marketing Institutes 40 digital luminaries for 2014. Get in touch

Notice to readers

Hausman and Associates, the publisher of Hausman Marketing Letter, occasionally includes paid and unpaid links in the posts published. Rest assured, we only recommend products we've used and feel represent the best products on the market. Guest contributors may include links in their content and we make NO representation regarding the suitability of these products.

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