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Visual Storytelling in Content Marketing

June 28, 2016 by Angela Hausman

visual storytelling

Look at these cute dogs. Doesn't the image make you wonder what led up to this tender moment? That's … [Read more...]

Filed Under: Back to Marketing Basics, Content Marketing, Marketing Strategy, Social Media Marketing Tagged With: archetype, authenticity, CJG Digital Marketing, content marketing, Getty Images, Newscred, relevance, sensory stimulation, storytelling, visual storytelling

7 Reasons Why Social Media Analytics Suck

December 15, 2014 by Angela Hausman

social analytics suck

Do your social media analytics suck? Just a few years ago, businesses stumbled in the dark trying … [Read more...]

Filed Under: Marketing Analytics, Marketing Strategy Tagged With: Capgemini, data analyst, IBM, Kelsey Cox, KPI, Newscred, ROI, social media analytics, text analytics, unstructured data, Watson


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Hausman and Associates, the publisher of Hausman Marketing Letter, occasionally includes paid and unpaid links or affiliate links in the posts published. Rest assured, we only recommend products we’ve used and feel represent the best products on the market. Guest contributors may include links in their content and we make NO representation regarding the suitability of these products.