Rolling out new products is always an exciting milestone in business. It signifies that you’re … [Read more...]
Product Development and Customer Relationship Management
There was an interesting program on NPR radio today discussing whether companies purposely create … [Read more...]
New Product Development: Foundations in Business and Design
Big businesses, with notable exceptions like Intel, have become risk-averse when it comes to new … [Read more...]
Building a Sound Marketing Strategy
Definition of marketing According to the American Marketing Association's new definition written … [Read more...]
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