new product development Archives

Marketing a New Product: Everything Your Need to Know

October 29, 2020 by Angela Hausman Leave a Comment

Rolling out new products is always an exciting milestone in business. It signifies that you’re … [Read more...]

Product Development and Customer Relationship Management

February 20, 2020 by Angela Hausman

There was an interesting program on NPR radio today discussing whether companies purposely create … [Read more...]

New Product Development: Foundations in Business and Design

May 14, 2018 by Angela Hausman

Big businesses, with notable exceptions like Intel, have become risk-averse when it comes to new … [Read more...]

Building a Sound Marketing Strategy

July 31, 2010 by Angela Hausman

Definition of marketing According to the American Marketing Association's new definition written … [Read more...]

I manage Hausman and Associates, a full-service marketing firm operating at the intersection of marketing and digital media. We provide a host of digital marketing solutions including content marketing, email marketing, SEO/ SEM, social media marketing, lead generation as well as marketing strategy, branding,, market research, and a variety of other marketing programs to mid-sized businesses and nonprofits.

I hold a PhD in Marketing from USF. I live in Alexandria with my 3 kids, 2 dogs, and 3 cats.

I'm a featured contributor to Business2Community and was named to Content Marketing Institutes 40 digital luminaries for 2014. Get in touch

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