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It’s All About the Click: email Marketing

December 26, 2014 by Angela Hausman

Email marketing is still the preferred form of contact for most consumers. But, are you making the … [Read more...]

Filed Under: Marketing Strategy, social media tools Tagged With: Constant Contact, email marketing, email marketing success, MailChimp, Marketo, Salesforce

7 Steps in Predictive Analytics: Moving Beyond the Conversion Funnel

January 23, 2014 by Angela Hausman

marketing funnel

Digital marketing (or internet marketing) reached an inflection point about a year ago. It grew up … [Read more...]

Filed Under: Marketing Analytics, Marketing Strategy, Social Media Marketing Tagged With: descriptive analytics, Eloqua, Forbes, Lattice, Marketo, mindjet, Oracle, predictive analytics conversion funnel, Salesforce, SAS, SPSS

How to Make Your Content Marketing SIZZLE

January 27, 2013 by Angela Hausman

social media

We all KNOW content marketing is the key to building and sustaining a network that generates sales … [Read more...]

Filed Under: Marketing Strategy Tagged With: content marketing, content marketing strategy, customer, facebook, Guy Kawasaki, Hubspot, linkedin, Marketo, Pinterest, social media, social media marketing, twitter

B2B Social Media Marketing

September 17, 2012 by Angela Hausman

b2b social media marketing

B2B social media marketing (business to business) is similar to marketing to consumers in many … [Read more...]

Filed Under: Facebook Business Marketing, Marketing Analytics, Marketing Strategy, Social Media Marketing Tagged With: analytics, B2B social media marketing, B2C social media marketing, brand, CRM, marketing, Marketing Strategy, Marketo, metrics, Salesforce.com, smart goals, social media marketing, strategy

How to Create Social Media Marketing Success

July 10, 2012 by Angela Hausman

Last week, I gave you 16 ways social media marketing is different from traditional marketing. Now, … [Read more...]

Filed Under: Facebook Business Marketing, Social Media Marketing Tagged With: Marketing Strategy, Marketo, social media marketing, social media marketing success, traditional media

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Data-Driven Digital Marketing

High-Growth Businesses NEED a customized digital marketing solution! And we’ve got you covered We specialize in data-driven, results-oriented digital marketing strategy, content marketing, market research, brand and reputation management, public relations, and new product development for … Learn more

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I manage Hausman and Associates, a full-service marketing firm operating at the intersection of marketing and digital media. We provide a host of digital marketing solutions including content marketing, email marketing, SEO/ SEM, social media marketing, lead generation as well as marketing strategy, branding,, market research, and a variety of other marketing programs to mid-sized businesses and nonprofits.

I hold a PhD in Marketing from USF. I live in Alexandria with my 3 kids, 2 dogs, and 3 cats.

I'm a featured contributor to Business2Community and was named to Content Marketing Institutes 40 digital luminaries for 2014. Get in touch

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