Is social media marketing dying? That's the question asked by Joe Hall in Saturday's edition of … [Read more...]
Google Plus: Give Me Your Tired, Your Poor, Your Huddled Masses Tired of Facebook
Yesterday, in typical, understated Google fashion, Google opened Google Plus to all (that already … [Read more...]
Social Media Hierarchy of Effects: Maximize Your ROI
I've been working on a major submission to the Journal of Marketing, the premier marketing journal … [Read more...]