market research Archives

5 Elements to Build a Digital Marketing for Small Businesses

November 8, 2016 by Angela Hausman

My focus on Market Maven is on mid-sized and high-growth startup businesses. In honor of Small … [Read more...]

What is Marketing? Why Is Marketing Education Failing to Produce Marketers

November 1, 2016 by Angela Hausman

I post a lot about digital marketing and marketing analytics on this site, so I think it's time to … [Read more...]

Business Intelligence in a Digital World

July 27, 2016 by Angela Hausman

In contrast to the pre-digital world, we're now drowning in data, creating an increasing need for … [Read more...]

Market Research and Digital Analytics

April 26, 2016 by Angela Hausman

I'm as guilty as my fellow bloggers in treating digital analytics as if it's a different animal … [Read more...]

A Marketing Information System Versus Market Research

February 4, 2015 by Angela Hausman

In an earlier post, I presented the 5 steps in creating a marketing information system, but today … [Read more...]

I manage Hausman and Associates, a full-service marketing firm operating at the intersection of marketing and digital media. We provide a host of digital marketing solutions including content marketing, email marketing, SEO/ SEM, social media marketing, lead generation as well as marketing strategy, branding,, market research, and a variety of other marketing programs to mid-sized businesses and nonprofits.

I hold a PhD in Marketing from USF. I live in Alexandria with my 3 kids, 2 dogs, and 3 cats.

I'm a featured contributor to Business2Community and was named to Content Marketing Institutes 40 digital luminaries for 2014. Get in touch

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