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You're here: Home » market performance

Tips for Measuring the ROI of Digital Marketing and Growing

February 25, 2021 by Angela Hausman

the ROI of digital marketing

In the bad old days, digital marketing was a free-for-all where instant gurus touted their … [Read more...]

Filed Under: Marketing Analytics, Marketing Strategy Tagged With: dashboards, descriptive analytics, digital marketing, market performance, Nielsen, predictive analytics, ROI

How a Detailed Marketing Plan Can Explode your Performance

November 3, 2020 by Angela Hausman

detailed marketing plan

Running a business is great, but it can also be a minefield ready to take down the unsuspecting or … [Read more...]

Filed Under: Back to Marketing Basics, Marketing Strategy Tagged With: action plans, detailed marketing plan, environmental scan, market performance, ROI, SWOT

Why Your Digital Marketing is Failing? Guide to Improving Performance

September 25, 2020 by Angela Hausman

digital marketing is failing

Digital marketing is the key to unlocking increased traffic, leads, and conversions. But, what … [Read more...]

Filed Under: Marketing Strategy Tagged With: digital marketing is failing, Google Analytics, market performance, monitoring, personas, targeting

7 Tools for More Productive Digital Marketing Strategy

May 8, 2020 by Angela Hausman

productive digital marketing strategy

Every year digital marketing gets more complex with an ever-increasing number of tasks just to keep … [Read more...]

Filed Under: Marketing Strategy Tagged With: capitalize on digital marketing, digital marketing, digital marketing strategy, digital marketing tools, improve productivity, market performance, social media marketing

Fixing 5 Problems in Moving Visitors Toward Conversion with Analytics

August 15, 2017 by Angela Hausman

moving visitor toward conversion

Face it. Business has but one purpose: moving visitors toward conversion and ensuring they become … [Read more...]

Filed Under: Marketing Strategy Tagged With: content marketing, conversion funnel, Google Analytics, market performance, ROI

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Hausman and Associates, the publisher of Hausman Marketing Letter, occasionally includes paid and unpaid links or affiliate links in the posts published. Rest assured, we only recommend products we’ve used and feel represent the best products on the market. Guest contributors may include links in their content and we make NO representation regarding the suitability of these products.