Using Twitter as a marketing tool makes sense for most brands. But, how do you do it right? The … [Read more...]
42 Ways to Build Social Proof, Trust, and Influence
Those who read this column frequently know my habit of finding great infographics and adding my 2 … [Read more...]
Relationships Trump Content as King
If you've been doing social media marketing or even thinking about doing social media marketing for … [Read more...]
Tribal Marketing: The Drums Signal Big News for Our Tribe
Building a marketing tribe is probably the best move I've made with Hausman Marketing Letter and I … [Read more...]
5 Reasons why Integrating Social Media with Traditional Media is Hard
Integrating social media into your existing media -- advertising and public relations, is … [Read more...]