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You're here: Home » listening

With a Social Listening Post, You Need to Analyze the Data

November 18, 2022 by Angela Hausman

social media listening

Last week I gave you 5 reasons you need to add a listening post to your marketing strategy. In that … [Read more...]

Filed Under: Marketing Analytics Tagged With: analyze data, complaint handling, customer service, effective listening, listening, self service technologies, social listening, unstructured data

5 Reasons a Listening Post Enhances Your Digital Strategy

November 17, 2022 by Angela Hausman

social media listening

Today, we'll discuss why you need a listening post to enhance your digital marketing strategy. … [Read more...]

Filed Under: Social Media Marketing Tagged With: complaint handling, listening, unstructured data

Back to Marketing Basics: Market Research in the Digital Age

June 16, 2020 by Angela Hausman

ask a marketing expert

Market research guides your marketing strategy and should underpin everything you do as a business. … [Read more...]

Filed Under: Marketing Analytics, Marketing Research, Marketing Strategy Tagged With: listening, market research, social media listening

36 Rules for Social Media: Optimize your Digital Market Performance

July 30, 2018 by Angela Hausman

rules for social media

Are there really rules for social media? In a world that appears to be a "free for all", do … [Read more...]

Filed Under: Marketing Strategy, Social Media Marketing Tagged With: digital market performance, digital marketing strategy, listening, Marketing Strategy, native advertising, rules for social media, SEO, social media


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Hausman and Associates, the publisher of Hausman Marketing Letter, occasionally includes paid and unpaid links or affiliate links in the posts published. Rest assured, we only recommend products we’ve used and feel represent the best products on the market. Guest contributors may include links in their content and we make NO representation regarding the suitability of these products.