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You're here: Home » Klout

7 Tips for Event Planning to Capitalize on Social Influence

August 26, 2013 by Angela Hausman

Event planning is different with social media In the past, influencers were local celebrities and … [Read more...]

Filed Under: Marketing Strategy Tagged With: event planning, influencers, Klout, NASA, President Obama, Redskins, social influence, social media, twitter

Social Media is a Communication Channel: Social Networks Are NOT

March 14, 2011 by Angela Hausman

social media listening

Social networks are collections of folks who want to build and maintain a relationship.  Social … [Read more...]

Filed Under: Facebook Business Marketing, Marketing Strategy, Social Media Marketing Tagged With: attitudes, behaviors, brand, celebrity, commercial message, communication channel, facebook, gossip, Klout, PeerIndex, ROI, sharing, social capital, social graph, social media, social networks, traditional media, twitter

Marketing Strategy: Influence

July 29, 2010 by Angela Hausman

brand strategy

Influence is defined by Wikipedia as: Social influence occurs when an individual's thoughts, … [Read more...]

Filed Under: Marketing Research, Marketing Strategy, Social Media Marketing Tagged With: brand, influence, Klout, social network marketing, twitter, viral marketing, Weight Watchers, word of mouth

Marketing Strategy: Making Money without Spam

July 27, 2010 by Angela Hausman

marketing strategy

Over the last couple of days I've blogged on the increasing spamminess (is that a word? -- I'm just … [Read more...]

Filed Under: Social Media Marketing Tagged With: facebook, Klout, linkedin, Marketing Strategy, Social Marketing, social media, spam, target audience

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Hausman and Associates, the publisher of Hausman Marketing Letter, occasionally includes paid and unpaid links or affiliate links in the posts published. Rest assured, we only recommend products we’ve used and feel represent the best products on the market. Guest contributors may include links in their content and we make NO representation regarding the suitability of these products.