MKT Maven

the intersection of marketing and digital media

  • Services
    • Data-Driven Digital Marketing
    • Content Marketing
    • Speaking
  • Free Website
  • Growth Tools
  • Insights
  • About
    • Contact Us
    • Privacy, Cookies, and Terms of Use
    • Guest Posts
    • Our Clients
    • Resume – Angela Hausman, PhD
You're here: Home » IMC

How to Integrate Traditional and Digital Marketing: An Optimal Marketing Strategy

August 20, 2020 by Angela Hausman

traditional and digital marketing

Common sense tells you that, in today's society where everybody is online, digital marketing is a … [Read more...]

Filed Under: Marketing Strategy Tagged With: IMC, integrating across media, reach and frequency, traditional and digital marketing

8 Top Tips For Creating Promotional Items For Your Business

July 4, 2019 by Angela Hausman

promotional items

If you’re looking for a way to market your business that doesn’t involve using social media, writing … [Read more...]

Filed Under: Marketing Strategy Tagged With: IMC, promotion, promotional campaigns, promotional items, promotional products, promotional strategy

Integrating Social Media into Your Marketing Strategy

October 28, 2010 by Angela Hausman

digital marketing campaigns fail

Social media marketing strategy builds on marketing concepts critical for the success of your … [Read more...]

Filed Under: Marketing Strategy, Social Media Marketing Tagged With: advertising, communication strategies, contests, Dunkin Donuts, IMC, marketing, Marketing Strategy, promotion, sales, social media, social media marketing strategy, Social network

Connect with us:

MarketingLetterBuild a BrandGoogle+LinkedIN

Join our Community

* indicates required

Notice to readers

Hausman and Associates, the publisher of Hausman Marketing Letter, occasionally includes paid and unpaid links or affiliate links in the posts published. Rest assured, we only recommend products we’ve used and feel represent the best products on the market. Guest contributors may include links in their content and we make NO representation regarding the suitability of these products.