Understanding your website traffic is the first step in driving more traffic to your website. And … [Read more...]
Managing Your Social Media Metrics for Success
Managing your social media metrics for success was never easier than it is with GA4, the most recent … [Read more...]
27 Resources for Assessing and Maximizing Social Media ROI
Marketing managers must develop a deep understanding of ROI (Return on Investment) for all their … [Read more...]
6 Stages in the Digital Marketing Funnel: Lead Nurturing For ROI
I ran into this colorful infographic depicting the digital marketing funnel the other day and … [Read more...]
21 KPIs to Monitor: Metrics that Explode the Revenue of your Business
In today's increasingly digital landscape, businesses are literally drowning in data (according to … [Read more...]