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How To Create a Marketing Plan: Part 2.

February 8, 2011 by Angela Hausman

sustainable competitive advantage

My prior post covered the first half on How to Create A Marketing Plan.  Today, I'm covering the … [Read more...]

Filed Under: Marketing Strategy, Social Media Marketing Tagged With: advertising, brand, brand image, brand personality, cause marketing, Cialdini, customer engagement, direct marketing, facebook, Facebook Places, fanpage, fans, Foursquare, geolocation, implementation plan, integration, internet, marketing, marketing plan, Marketing Strategy, objectives, pr, premiums, product class, product form, product life cycle, product positioning, QR tags, retail, retail atmospherics, Retweet, shopkick, situation analysis, social media, Social network, social responsible, stockouts, strategic plan

Hidden Dangers: Holiday Shopping on Facebook

November 29, 2010 by Angela Hausman

connected consumers

Well, if you were one of the millions of people braving freezing temperatures early Friday morning … [Read more...]

Filed Under: Facebook Business Marketing, Marketing Strategy, Social Media Marketing, Uncategorized Tagged With: big box retailers, Black Friday, digital wallet, doorbusters, dot.com, facebook, Facebook Business Marketing, Facebook Fan Pages, Facebook likes, Facebook Places, Facebook promotions, Foursquare, Marketing Strategy, privacy, social media, social networks

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Hausman and Associates, the publisher of Hausman Marketing Letter, occasionally includes paid and unpaid links or affiliate links in the posts published. Rest assured, we only recommend products we’ve used and feel represent the best products on the market. Guest contributors may include links in their content and we make NO representation regarding the suitability of these products.