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Developing a Personal Brand: The Importance of E-commerce Branding

December 6, 2017 by Raul Harman

brand ecommerce

E-commerce – short for electronic commerce – is an online consumer-based market. Since the early … [Read more...]

Filed Under: Content Marketing, Marketing Strategy Tagged With: brand building, Customer loyalty, ecommerce

The Internet Economy

November 10, 2014 by Angela Hausman

Saul Klein

The Internet economy is bright -- very bright according to Saul Klein of Index Ventures. But, are … [Read more...]

Filed Under: Facebook Business Marketing, Google+, Marketing Strategy, Social Marketing Tagged With: advertising, BCG, digital marketing, ecommerce, facebook, Google, Instagram, Saul Klein, YouTube

The Content Marketing Game

October 9, 2013 by Angela Hausman

content marketing

Changes to the Google Algorithm make content marketing the hub of your SEO strategy. Do you have a … [Read more...]

Filed Under: Content Marketing, Facebook Business Marketing, Marketing Strategy, Social Marketing Tagged With: blog, brand, content marketing, content marketing strategy, ecommerce, facebook, Google, Social ears, twitter

Marketing Strategy: Are the 4P’s of Marketing Obsolete?

September 12, 2011 by Angela Hausman

the new marketing mix

Since the dawn of marketing time, the 4 P's  formed the nexus of the marketing strategy we teach … [Read more...]

Filed Under: Marketing Strategy Tagged With: 4 P's of marketing, communication, definition of marketing, distribution, Duct Tape Marketing, ecommerce, John Janetsch, marketing, Marketing Strategy, price, promotion, value

SEO Steve Wiideman Guests on Ask a Marketing Expert

January 31, 2011 by Angela Hausman

Ask a Marketing Expert

While we're waiting for Steve to show up, I'd like to ask the group a question. Of all the tactics … [Read more...]

Filed Under: Ask a Marketing Expert, Facebook Business Marketing, Marketing Strategy, Social Marketing Tagged With: AMA, ask a marketing expert, brand, business, crowdsource, ecommerce, facebook, Foursquare, Groupon, hotspot, integration, internet marketing, Jing, linkedin, local business marketing, mobile marketing, new media marketing, omnipresent competitor, Quora, SEO, SMO, social media, social media marketing, Steve Wiideman, success, Target Latino, Twitter authority, Yelp

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I manage Hausman and Associates, a full-service marketing firm operating at the intersection of marketing and digital media. We provide a host of digital marketing solutions including content marketing, email marketing, SEO/ SEM, social media marketing, lead generation as well as marketing strategy, branding,, market research, and a variety of other marketing programs to mid-sized businesses and nonprofits.

I hold a PhD in Marketing from USF. I live in Alexandria with my 3 kids, 2 dogs, and 3 cats.

I'm a featured contributor to Business2Community and was named to Content Marketing Institutes 40 digital luminaries for 2014. Get in touch

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