If you ever doubted the power of targeting on social media results, then I've got something that … [Read more...]
Market Research and Digital Analytics
I'm as guilty as my fellow bloggers in treating digital analytics as if it's a different animal … [Read more...]
The ROI of Social Media. How Do You Measure Up?
How are you measuring the ROI of social media? Do you measure up against your peers? Does the ROI of … [Read more...]
Market Research: Know Your Customer
Almost everything you read about marketing and social media advises you to "know your customer" -- … [Read more...]
JESS3: Data Visualization in Social Media
We were lucky enough to host Simon Owen, PR Director of JESS3, a social media agency specializing in … [Read more...]
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