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You're here: Home » data analytics

Why Data Mapping Can Help Your Business

October 29, 2020 by Angela Hausman

data mapping

Imagine getting lost in a new city without a map or GPS. You're confused and can't develop a plan to … [Read more...]

Filed Under: Analytics in Action, Marketing Strategy Tagged With: big data, data analytics, data mapping, data mapping software

Developing Market Information: How to Succeed in Business [UPDATED]

October 6, 2020 by Angela Hausman

value of puking

One of the major differences between social media and traditional media is DATA. In traditional … [Read more...]

Filed Under: Marketing Analytics, Marketing Strategy Tagged With: data analytics, developing market information, IBM

5 Roadblocks to Doing Data Analytics at the Speed of Light

May 5, 2016 by Angela Hausman

real-time analytics

In the old days, about 3 years ago, when a manager wanted information, he/she'd sent a request to … [Read more...]

Filed Under: Analytics in Action, Marketing Strategy Tagged With: data analysts, data analytics, data-driven decisions, decision making, IBM


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Hausman and Associates, the publisher of Hausman Marketing Letter, occasionally includes paid and unpaid links or affiliate links in the posts published. Rest assured, we only recommend products we’ve used and feel represent the best products on the market. Guest contributors may include links in their content and we make NO representation regarding the suitability of these products.