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You're here: Home » customer focus

How do 20% of Marketers Outperform the Rest?

January 27, 2014 by Angela Hausman

time-saving hacks

A recent IBM study of global marketers found 20% outperform the rest? Of course, this begs the … [Read more...]

Filed Under: Marketing Analytics, Marketing Strategy Tagged With: CLV, customer focus, Forbes, IBM, marketing performance, predictive analytics


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