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Digital Marketing Trends for 2020: 6 Tactics to Update Your Strategy

September 19, 2020 by Angela Hausman

digital-marketing failure

The times they are a'changing, especially when it comes to how businesses use their marketing … [Read more...]

Filed Under: Marketing Strategy Tagged With: CTR, position 0, SEO, shoppable ads, video marketing

4 Reasons Why Your Business Should Focus on Local SEO

July 24, 2020 by Angela Hausman

focus on local seo

Most people think globally when it comes to SEO. However, small businesses find it's pretty tough to … [Read more...]

Filed Under: SEO Tagged With: competition, CTR, focus on local SEO, hyper local seo, local SEO

14 Must-Have Metrics for Digital Marketing

June 3, 2015 by Angela Hausman

digital analytics

I ran across this list of the 14 must-have metrics for digital marketing in researching a recent … [Read more...]

Filed Under: Analytics in Action, Marketing Analytics, Marketing Strategy Tagged With: Adwords, analytics, CPC, CTR, digital marketing, Digital Marketing Philippines, Google, must-have metrics

6 Secrets to Content Marketing Strategy Success

December 9, 2014 by Angela Hausman

a well-balanced content marketing strategy

Unless you've had your head under a rock or lived in some remote area, you know how important a … [Read more...]

Filed Under: Content Marketing, Marketing Strategy Tagged With: CTR, digital marketing, Editorial Calendar, Hubspot, KPI


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Hausman and Associates, the publisher of Hausman Marketing Letter, occasionally includes paid and unpaid links or affiliate links in the posts published. Rest assured, we only recommend products we’ve used and feel represent the best products on the market. Guest contributors may include links in their content and we make NO representation regarding the suitability of these products.