Turning a profit using social media, for some, is as elusive and rare as a white rhino. But, it … [Read more...]
5 Ways to Use Newsletters to Build Community and Sales
Newsletters are a great way to engage consumers, create community, and generate sales. Newsletters … [Read more...]
Harness Social Capital to Optimize Business Performance
Cheers had the right idea to harness social capital to drive business performance. Those regulars, … [Read more...]
Is LinkedIn the Missing Piece of Your Marketing Puzzle?
Are you using LinkedIn? Why not? Even if you're working in the consumer space, it might be the … [Read more...]
Marketing Mix Model: Back to Marketing Basics
I hope you're enjoying my series on Back to Marketing Basics as much as I am. Not only are marketing … [Read more...]
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