Cognos Archives

Content Marketing Analytics: Measure What Matters

March 18, 2015 by Angela Hausman

Content marketing analytics are critical for success. We know that. Yet, most (75% according to … [Read more...]

A Marketing Information System Versus Market Research

February 4, 2015 by Angela Hausman

In an earlier post, I presented the 5 steps in creating a marketing information system, but today … [Read more...]

5 Steps for Data-Driven Digital Marketing

April 30, 2014 by Angela Hausman

I know I've said this before, but there are vast differences between traditional media and social … [Read more...]

5 Steps to Being a Social Media Marketing Success

February 4, 2014 by Angela Hausman

I recently argued against the notion that you can do social media marketing in 30 minutes a day. So, … [Read more...]

I manage Hausman and Associates, a full-service marketing firm operating at the intersection of marketing and digital media. We provide a host of digital marketing solutions including content marketing, email marketing, SEO/ SEM, social media marketing, lead generation as well as marketing strategy, branding,, market research, and a variety of other marketing programs to mid-sized businesses and nonprofits.

I hold a PhD in Marketing from USF. I live in Alexandria with my 3 kids, 2 dogs, and 3 cats.

I'm a featured contributor to Business2Community and was named to Content Marketing Institutes 40 digital luminaries for 2014. Get in touch

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