Brandwatch Archives

5 Tips for Creating a Super Super Bowl Ad or Did I Just Waste $5 Million?

March 8, 2017 by Angela Hausman

As you can see from the chart above, the average cost for a 30-second Super Bowl Ad grows … [Read more...]

Optimize Facebook Marketing: A Case Study

March 17, 2014 by Angela Hausman

I'm a firm believer in metrics and testing when it comes to digital marketing -- or any marketing … [Read more...]

The Sad State of Sentiment Analysis

December 26, 2013 by Angela Hausman

If you're an avid reader of this blog, you know I take a dim view of sentiment analysis, primarily … [Read more...]

I manage Hausman and Associates, a full-service marketing firm operating at the intersection of marketing and digital media. We provide a host of digital marketing solutions including content marketing, email marketing, SEO/ SEM, social media marketing, lead generation as well as marketing strategy, branding,, market research, and a variety of other marketing programs to mid-sized businesses and nonprofits.

I hold a PhD in Marketing from USF. I live in Alexandria with my 3 kids, 2 dogs, and 3 cats.

I'm a featured contributor to Business2Community and was named to Content Marketing Institutes 40 digital luminaries for 2014. Get in touch

Follow us for the best of the web!