MKT Maven

the intersection of marketing and digital media

  • Services
    • Data-Driven Digital Marketing
    • Content Marketing
    • Speaking
  • Free Website
  • Insights Blog
    • Marketing Strategy
    • Social Media Marketing
    • Marketing Analytics
    • Back to Marketing Basics
    • Customer Relationship Management
    • Innovation Marketing
    • consumer experience
    • e-commerce
    • Entrepreneurship 101
  • About
    • Contact Us
    • Privacy, Cookies, and Terms of Use
    • Guest Posts – Submission to Hausman Marketing Letter
    • Our Clients
    • Resume – Angela Hausman, PhD
You're here: Home » brands

9 Ways Smaller Brands Can Compete With Much Larger Brands

June 15, 2019 by Angela Hausman

One of the most common challenges that smaller businesses face is competing with the bigger brands … [Read more...]

Filed Under: Social Media Marketing Tagged With: brand marketing, brands, customer service, expertise, SEO, SERPs, smaller brands can compete

3 Tips for Effective YouTube Marketing

November 7, 2014 by Angela Hausman

marketing strategy

Are you using YouTube marketing effectively? Do you realize how important video is in today's … [Read more...]

Filed Under: Marketing Strategy, Social Media Marketing Tagged With: brands, engagement, Red Bull, Sony, Universal, YouTube

Is Social Media KILLING Brands?

February 8, 2013 by Angela Hausman

social media killing brands?

That's the finding of Don Shultz and Martin Block of Northwestern University. Based on a massive … [Read more...]

Filed Under: Facebook Business Marketing, Marketing Strategy, Social Media Marketing Tagged With: brands, marketing, social media, social media killing brands, social media marketing, social networks


Join our Community

* indicates required

Notice to readers

Hausman and Associates, the publisher of Hausman Marketing Letter, occasionally includes paid and unpaid links or affiliate links in the posts published. Rest assured, we only recommend products we’ve used and feel represent the best products on the market. Guest contributors may include links in their content and we make NO representation regarding the suitability of these products.