If you think about it -- each one of us is a BRAND! What have YOU done to build your personal … [Read more...]
The Future of Social Networks
The future of social networks Lots of changes going on in social networks -- the Facebook IPO on … [Read more...]
Marketing: It’s Not Just Advertising and Sales
At the start of every semester, I tell each new class that marketing is more than advertising and … [Read more...]
Ask A Marketing Expert: Building a Personal Brand
Every interaction contributes to the personal brand you create -- enhancing your brand or detracting … [Read more...]
Integrated Marketing Communication: Where Social Media Fits
Wow, the marketing communication landscape has changed with the dominance of social media marketing, … [Read more...]
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