In today's edition of Analytics in Action, let's talk about how CLV (Customer Lifetime Value) can … [Read more...]
Analytics in Action: Predictive Analytics
In today's session of Analytics in Action, I want to show how to use predictive analytics to create … [Read more...]
Hot Off the Presses: Changes to Google Analytics
We intentionally skipped our Friday session of Analytics in Action because I'd heard about changes … [Read more...]
How to Map Goals to Reports: Analytics in Action
Today is the inaugural post in my new series: Analytics in Action. Look for posts on Analytics in … [Read more...]
