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You're here: Home » Altimeter Group

How to Do Influence Marketing

August 2, 2016 by Angela Hausman

influence marketing

Maybe you read the title and asked yourself, "what is influence marketing?" and "why should I do … [Read more...]

Filed Under: Marketing Strategy, Social Media Marketing Tagged With: Altimeter Group, Brian Solis, engaged audience, influence marketing, TapInfluence, word of mouth

Collaborative Economy: How Social Media Disrupts Business

June 24, 2013 by Angela Hausman

social media marketing success

How social media disrupts business? The collaborative economy is ready to disrupt businesses wedded … [Read more...]

Filed Under: Innovation Marketing, Marketing Strategy, Social Media Marketing Tagged With: Adobe Creative Cloud, AirBnB, Altimeter Group, Bag Borrow or Steal, collaborative economy, Dollar Shave Club, Jeremiah Owyang, Millenials, ODesk, resources, SAAS, Salesforce.com, sharing economy, social media, social media distrupts, sustainability, Toyota, Zipcar

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Hausman and Associates, the publisher of Hausman Marketing Letter, occasionally includes paid and unpaid links or affiliate links in the posts published. Rest assured, we only recommend products we’ve used and feel represent the best products on the market. Guest contributors may include links in their content and we make NO representation regarding the suitability of these products.