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You're here: Home » Adwords

12 Steps to Being an Adwords Expert

March 1, 2016 by Angela Hausman

google adwords

Being an Adwords expert requires mastery of a number of skills -- marketing, analytics, … [Read more...]

Filed Under: Google Adwords Tagged With: Adwords, adwords expert, customer journey, landing pages, remarketing, ROI

14 Must-Have Metrics for Digital Marketing

June 3, 2015 by Angela Hausman

digital analytics

I ran across this list of the 14 must-have metrics for digital marketing in researching a recent … [Read more...]

Filed Under: Analytics in Action, Marketing Analytics, Marketing Strategy Tagged With: Adwords, analytics, CPC, CTR, digital marketing, Digital Marketing Philippines, Google, must-have metrics

Formating Your Successful Google Adwords Ad

June 17, 2012 by Angela Hausman

google adwords

Continuing on our theme of creating Great Google Adwords Ads, today we'll look at formating your … [Read more...]

Filed Under: Google Adwords, Marketing Strategy Tagged With: ad, Adwords, Dockers, Google, Zappos

SEO Basics

May 31, 2012 by Angela Hausman

SEO for Beginners: What is SEO? SEO is an acronym for Search Engine Optimization. Another term … [Read more...]

Filed Under: Facebook Business Marketing, Marketing Strategy, Social Media Marketing Tagged With: Adwords, Google, SEO, SERPs, strategy


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Hausman and Associates, the publisher of Hausman Marketing Letter, occasionally includes paid and unpaid links or affiliate links in the posts published. Rest assured, we only recommend products we’ve used and feel represent the best products on the market. Guest contributors may include links in their content and we make NO representation regarding the suitability of these products.