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5 Business Models to Replace the Advertising Model

November 27, 2020 by Angela Hausman

advertising model is dead

Just in case you've been on a desert island somewhere and didn't get the memo, the advertising model … [Read more...]

Filed Under: Marketing Strategy Tagged With: advertising, advertising model, business model, Distemo, Ello, Google, Jared Spool, Modev, NPR, Smithsonian

16 Differences Between Traditional Media and Social Networking [Updated]

September 18, 2020 by Angela Hausman

differences between traditional media and social networking

Major Differences Between Traditional Media and Social Networking These differences between … [Read more...]

Filed Under: Marketing Strategy, Social Media Marketing Tagged With: advertising, social media marketing, Social Media Marketing Tribe, traditional media, traditional media and social networking

Money Matters: How to Use Your Marketing Budget Effectively

August 29, 2019 by Angela Hausman

marketing budget effectively

Small-to-medium businesses must remain competitive with new clients/customers while maintaining … [Read more...]

Filed Under: Back to Marketing Basics, Marketing Strategy, Social Media Marketing Tagged With: advertising, marketing budget, SEO, social media marketing, video marketing

3 Tips for Surviving in the Attention Economy

December 14, 2016 by Angela Hausman

the attention economy

What's the attention economy, you ask? Well, everything is in short supply, which gives it value … [Read more...]

Filed Under: Marketing Strategy, Social Media Marketing Tagged With: advertising, attention economy, content marketing, noise, promotion, SEO, supply

5 Marketing Trends to Master

June 1, 2016 by Angela Hausman

marketing trends to master

While 2016 is half over, mastering these marketing trends from Microsoft (see infographic below) … [Read more...]

Filed Under: Social Media Marketing Tagged With: Adobe, advertising, Information Week, IoT, marketing trends, Microsoft, traditional media, wearables

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Hausman and Associates, the publisher of Hausman Marketing Letter, occasionally includes paid and unpaid links or affiliate links in the posts published. Rest assured, we only recommend products we’ve used and feel represent the best products on the market. Guest contributors may include links in their content and we make NO representation regarding the suitability of these products.