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why you need big data

Big Data is Like Teenage Sex

I’m not sure where this quote about big data is like teenage sex came from, although an internet search assigns it to Dan Ariely at Duke University. Regardless, it really hits the problem of big data on the head — it’s important and it’s hard to do it right. Maybe we can carr...
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digital marketing strategy

What is the Value of Digital Marketing?

Recently, I’ve had a number of folks asking this question: What is the value of digital marketing? Obviously, as a digital marketing agency, my answer is YES, but I appreciate the question. Businesses should ask questions like this and if the folks they entrust with their marketing can&#821...
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organizing digital marketing

3 Tips for Organizing Digital Marketing

It’s easy to find yourself falling behind — failing to achieve as much as you expected each day. Plus, digital marketing is getting harder and more time-consuming. Organizing digital marketing is the key to getting everything done without driving yourself crazy or working until 3 am ever...
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