Analytics in Action Archives

4 Reasons Your Product Isn’t Selling and What to Do About it

July 14, 2020 by Angela Hausman 2 Comments

As a good product manager, you routinely monitor key metrics that track the performance of your … [Read more...]

Overcoming the Marketing Data Management Challenge

June 25, 2020 by Angela Hausman Leave a Comment

Who would have imagined that digital marketers will still face challenges using their data to … [Read more...]

Best Practices for Data You Can’t Ignore: Get More from Your Data

January 18, 2020 by Angela Hausman

To say that data has become one of the most revolutionary forces in modern business and is only like … [Read more...]

How to Calculate and Improve Your Shopping Cart Abandonment Rates

January 5, 2020 by Angela Hausman

If you run an e-commerce business, you should know the following statistics about cart abandonment … [Read more...]

I manage Hausman and Associates, a full-service marketing firm operating at the intersection of marketing and digital media. We provide a host of digital marketing solutions including content marketing, email marketing, SEO/ SEM, social media marketing, lead generation as well as marketing strategy, branding,, market research, and a variety of other marketing programs to mid-sized businesses and nonprofits.

I hold a PhD in Marketing from USF. I live in Alexandria with my 3 kids, 2 dogs, and 3 cats.

I'm a featured contributor to Business2Community and was named to Content Marketing Institutes 40 digital luminaries for 2014. Get in touch

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