at the Intersection of Marketing and Social Media
That’s the headline from a recent HBR (HARVARD BUSINESS Review) article — Marketing is Dead!. Huh? Have the bean counters at HBR finally LOST their marbles? Marketing? Dead? Do they propose transitioning from capitalism to a command economy, such as the one rejected by the former Soviet Union and even China finds untenable? Because, without [...]
I hold a PhD in Marketing from USF. I live in Alexandria with my 3 kids, 2 dogs, and 3 cats.
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