at the Intersection of Marketing and Social Media
No, I’m not talking about going native, I’m talking using tribal marketing; creating collaborations that benefit individual members more than competitive tactics. Benefits of Tribes Tribes are groups formed for mutual support. Tribes increase your chance of survival and provide companionship. In earlier times, tribes helped protect members from competitors, formed a collective to distribute [...]
I hold a PhD in Marketing from USF. I live in Alexandria with my 3 kids, 2 dogs, and 3 cats.
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