5 Tools to Create Images for Social Media Sharing

content marketing strategy

If you’re like me, you’re creating and curating content for a variety of social media platforms – check this out for creating optimized posts for each specific social media network.We know social media posts containing images get more engagement (including social media sharing and clicks), but getting a great image into you posts can be […]

15 Ways to Be Nice in Social Media Posts

social media support your local business

Are you “nice” in your social media posts or are you spammy? Nice social media posts engage and build your audience, while spammy posts make you look stupid, ignorant, or just plan lazy. Spammy posts might also get you banned from social networks. Making nice in social media posts Take a look at the infographic […]

7 Tips to Great Social Media Marketing Content Strategy


Social media marketing content success isn’t easy and it takes consistency. Here are 7 tips to get you started on your way to a great social media marketing content strategy. Tune in tomorrow as I share some of my favorite tools for implementing this strategy. 1. Create great content From your customer’s perspective, not yours. […]

How to Make Your Content Marketing SIZZLE

social media

We all KNOW content marketing is the key to building and sustaining a network that generates sales or leads for your organization.  But, how effective IS your content marketing strategy? Ineffective Content Marketing Based on their study, Marketo finds most firms feel their content marketing could use a shot of espresso — to supercharge their […]

Facebook Business Marketing

Facebook business page

It’s been a while since I talked about social media strategies for Facebook Business Marketing and much has changed.  So, I thought I’d discuss some issues to create success with your Facebook business marketing. Facebook Business Marketing Facebook is just one tool for social media marketing, but it’s a biggie.  Facebook currently has nearly 1 […]

16 Differences Between Traditional Media and Social Networking


Understanding these differences between traditional media and social networking is key to social media marketing success.

Social Media Marketing Success with Guy Kawasaki

guy kawasaki

Social Media Tips from Guy Kawasaki Great meeting with Guy Kawasaki recently and learning his social media tricks of the trade and tools he uses to engage Fans and Followers in social media. For those of you who don’t know him, Guy Kawasaki is the former chief evangelist at Apple Computer and co-founder at Alltop.  […]

Relationships Trump Content as King

why social media marketing

If you’ve been doing social media marketing or even thinking about doing social media marketing for any length of time, you’ve heard the oft-repeated phrase “Content is KING”.   As with all such saying, there’s a modicum of truth to that statement.  But, relationships really trump content as King in the world of social networks. Don’t […]