NOW, settle down. We’re not talking about the oldest profession. We’re talking about how businesses can build real friendships through social media — friendships that look more like true friendships and build communities among their friends to support their business goals. Why businesses should make friends on Facebook? Businesses question the value of incorporating social [...]
It’s been a while since I talked about social media strategies for Facebook Business Marketing and much has changed. So, I thought I’d discuss some issues to create success with your Facebook business marketing. Facebook Business Marketing Facebook is just one tool for social media marketing, but it’s a biggie. Facebook currently has nearly 1 [...]
Alright, so business pages won’t be available on Google+ for a few more months, but that doesn’t mean folks aren’t already salivating over the prospect of Google+ business marketing. Amid the hype and anticipation, some question whether consumers will follow brands to Google+ or whether they’ll stay where they are: on Facebook. So, maybe we [...]
Social Media Predictions for 2011: Facebook Business Marketings, Twitter Monetization, Shopkick and QR Codes
I recently posted some strategic predictions for Social Media for 2011. Here are some predictions regarding tactics we’re likely to see more of in 2011:
Exciting “Kinectic Type” Contest Announcement! – Torbi.com takes a “David and Goliath” stance to challenge Facebook (get all of the details right here)
Exciting Kinectic Type Contest Announcement! – Upstart Torbi.com takes a “David and Goliath” stance to challenge Facebook. Win free ad credits and be featured in a “world-wide” advertising campaign with full creative credits – if you’ve “Got the Right Stuff.”
Well, if you were one of the millions of people braving freezing temperatures early Friday morning in hopes of scoring that perfect Christmas gift, the impact of social networks on this year’s holiday shopping comes as no surprise. First, Facebook hosted not one, but several Fan pages advertising advance posts of the coveted Black Friday ads — of course these Facebook fan pages were more hype than actual information. Foursquare and Facebook Places had a more immediate impact on buyer behavior by rewarding customers for their check-ins.
And many businesses are using Facebook as a way to get a jump start on the holiday shopping season marketing efforts. Companies like Target, Starbucks, and others have had their “Black Friday” specials advertised through their Facebook Fan pages since early last week. There’s even a (actually several) Facebook page for Black Friday, where companies offering deals for this introduction to the Christmas shopping seasons are highlighted — companies like KMart, WalMart, Staples, Old Navy, and many more.
As predicted yesterday, Facebook announced today they’re adding enhanced messaging (a combination of email, chat, IM, and texting) to Facebook accounts. Today’s announcement contained a few surprises, so let’s dissect the impact of Facebook email on your Facebook Business Marketing.
Dubbed Project Titan, it is rumored Facebook will introduce its new email system tomorrow during a scheduled press conference. How will this announcement affect Business Marketing on Facebook? An early estimate is this will help brands with a significant Facebook marketing presence leverage that strategy.