at the Intersection of Marketing and Social Media
Connected consumers search, share, and buy products differently than other consumers. And, every day more of your consumers join the ranks of connected consumers. But, do you have a plan for dealing with connected consumers? What are connected consumers? Connected consumers are on their mobile devices constantly. They use Smartphones, iPads, and laptops to keep [...]
Last week we sat down with Brian Solis after his Keynote as part of DC Week 2011. He discussed the connected consumer in his address, highlighting challenges inherent in consumer transformation. We discussed these connected consumers and his new book, The End of Business as Usual” Rewire the Way you Work to Succeed in the [...]
I hold a PhD in Marketing from USF. I live in Alexandria with my 3 kids, 2 dogs, and 3 cats.
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