Why Isn’t Your Firm Using a Newsletter? With all the attention on social media, there’s a tendency to forget tried and true marketing strategies — like Newsletters. Newsletters should support the rest of your online, email, and social media strategies. Let’s take a look at why your firm should be using a newsletter, at least [...]
New Facebook Questions: Boost Your Engagement
March 29, 2011 by 5 Comments
Facebook has made some great changes over the last week or so — and these should give your social media marketing a great boost. The first change is the Facebook Questions App and the second Facebook change involves new editing features. New Facebook Questions App Facebook questions give businesses the opportunity to ask their fans [...]
How to Build Traffic to Your Website; Building a Profitable Blog
March 27, 2011 by 5 Comments
Great session of Ask a Marketing Expert today. 2 main issues: How to Build Traffic to Your Website. David Benjamin Once you have a website, what’s the quickest way to maximize the amount of viewers of the site? Dave Saunders Stumbleupon.com is a great way to boost traffic to your site. Thumb up the BEST [...]
Blogging for Money Can Be Easy as 1-2-3
March 23, 2011 by 8 Comments
Learning to Blog is easy when you have step by step directions. You hear about people making money every day on their blogs — passive income requiring little work to bring in money. Maybe you thought you could do that. You bought the books, attended the webinars, maybe eve paid good money for programs you [...]
Social Media in Developing Countries, SEO is Unnecessary, and Job Networking
March 20, 2011 by 7 Comments
We had a very busy session of Ask a Marketing Expert on Friday. One thing I’ve noticed in recent sessions is that several people have posted after the official end of the Ask a Marketing Expert session. It is GREAT and I’d encourage you to continue posting your great answers — even if the session [...]
Job Opportunities: Microsoft, Chrysler, McGraw-Hill and More
March 18, 2011 by 5 Comments
Marketing Job Opportunities for summer internships and full time positions with major US companies. 1. Internships/CO-OPS • • Ingersoll-Rand UG FT/INTERN Marketing Intern* Job # 2128344 Deadline 3/24/11 • TJX UG/INTERN Corporate Merchandise Training Program* Job # 21282773 Deadline – 3/17/11 * Fin. /IB, Mgmt. /Hosp., Mktg., Supply Chain, Acct., Majors Planning & Buying Intern*: Job [...]
Social Media Marketing: Small Businesses in Developing Nations
March 17, 2011 by 8 Comments
I thought I’d share the powerpoints from my 2 day training with Nigerian University Chancellors visiting Howard University to learn how technology can be used to promote economic development and success of small businesses in Nigeria and the rest of Africa. Obviously, I talked about how to use social media as a driver of economic [...]
Social Media is a Communication Channel: Social Networks Are NOT
March 14, 2011 by 18 Comments
Social networks are collections of folks who want to build and maintain a relationship. Social media is a communication channel. Social networks are collections of folks who want to talk about their lives, share photos of their kids, find out what their friends are doing … Social networks stand in for the communities we enjoyed [...]
SEO: Panda and Local Search and Marketing from Ask a Marketing Expert
March 13, 2011 by 9 Comments
SEO and Changes in Organic Search Algorithms Angela Hausman Care to give us a heads up on what’s coming to SEO — since you were just at SMX I’m sure there was some talk about the future? BTW, did you run into Joost there? We had a very nice conversation with him before he left [...]
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