Speaking
Dr. Angela Hausman I have over 20 years experience speaking with groups of all sizes on a variety of marketing topics. Speeches are both entertaining and educational utilizing state-of-the-art technological enhancements. I’m an expert at engaging your audience and responding to their questions, not some boring professor likely to put you to sleep. I’m available… Continue Reading
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Are you unhappy with the results from your current marketing efforts? Are you confused and frustrated trying to add social media marketing to your mix? Maybe you’re an entrepreneur and don’t even know where to get started marketing your business. Do YOU need help? Subscribe to the Hausman Marketing… Continue Reading
FREE Social Media Analytics Book
Help edit my social media analytics ebook! Download a copy of the first chapter of my NEW social media ebook. For everyone who returns comments/ edits, I’m giving a FREE copy of the finished book (when it’s available). All I ask is that you fill out the form and you’ll have instant access to the… Continue Reading
Strategic Marketing Consulting
Whatever your marketing needs, we can help ! With over 30 years of experience in both qualitative and advanced quantitative research methods and strategic guidance for Fortune 500 companies and mid-sized businesses, we have the skills you need to reach your potential. Here is a sample of our capabilities: Social Media Strategy SEO SMO Social… Continue Reading
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Co-Creating Value Using Social Media Marketing
Co-creating value using social media marketing sounds like a very complex task, but it’s a very simple concept. It’s the implementation of service-dominant logic that makes co-creating value challenging. So, now that the first paragraph had totally confused you, let me break this down into common language. Service-Dominant Logic Originally, Vargo and Lusch coined the [...]

How To: Social Media Analytics
Check out the video slides from my How To session for the American Marketing Association on Wed — on social media analytics. I’ll talk about how to measure, what to measure, and data visualization to improve your ROI. If you’re in the DC area next week — check it out. The cost is only $30 [...]

Using Social Media For … Sales?
Businesses are using social media marketing to support a number of organizational goals, such as: Bringing traffic to their website Increasing brand awareness Building stronger customer relationships Lead generation Decreased Marketing Expenses Despite the positive impact respondents report from using social media, about 1/2 of all firms feel using social media hasn’t increased sales! And, [...]

8 Tips for Optimizing YouTube for Social Media Success
YouTube is definitely the world leader in video sharing, with an unbelievable 72 HOURS of content uploaded every MINUTE. Vimeo is the next closest contender in the video sharing space, but it’s a smaller site more often used by filmmakers to share ideas than businesses using video as an anchor to their social media success. [...]
10 Digital Trends of 2013: Are You Ready?
Digital trends demonstrate both the new ways consumers engage online and the new ways businesses are profiting from the digital revolution. Take a look at this slideshow to see data related to these digital trends. Top 10 digital trends. Digital trend #1: m-commerce While many firms still struggle to optimize their e-commerce efforts, the world [...]
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Learn More About Our Boss
I'm an Associate Professor of Marketing at Howard University and the Associate Editor of the European Journal of Marketing for Social Media and Internet Marketing. I manage Hausman and Associates, a full-service marketing firm operating at the intersection of marketing and social media. We provide marketing strategy, branding, feasibility studies, market research, and a variety of other marketing programs to mid-sized and large businesses.
I hold a PhD in Marketing from USF. I live in Alexandria with my 3 kids, 2 dogs, and 3 cats.
If you enjoy my posts, you might also check out my articles in Social Media Mags and on Business2Community website Read More…


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